Key Opinion Leader Study
CASE STUDY
CASE STUDY
Client:
A leading Healthcare
Consulting firm
Geographies Covered
Project Objective(s)
The research objective was to understand views of Key Opinion Leaders on early stage platform technologies related to cystic fibrosis.
Study methodology and specifics
The study was Qualitative in nature and Azure’s CATI & Online team was given the task of recruiting the respondents in the targeted geographies.
The Target audience were being recruited for a Telephonic or Video streaming based in-depth interview. Respondents were recruited via Phone or Online method.
The key challenge was the sample size as there are limited number of KOLs in this particular study and their availability during the desired period was difficult to attain. However, Azure’s agile and prompt Sample Management and Data Collection team were able to recruit the desired number of respondents within the time frame.