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Mystery Shopping
“Highly recommended and very professional. Azure has become our strategic partner – they go the extra step.”
- Global Network Manager, Harris Interactive

“Very responsive and professional in approach. Azure provided guidance and regular updates, which we hugely appreciated. Azure delivers high quality end results which keep on improving each year.”
- Lead Analyst, Datamonitor
  Why Azure  
 
All senior Azureians are top-notch professionals from world-renowned business schools and companies in the CRM Industry. They come with wealth of knowledge and great experience in the field of their expertise. Azure's senior staff members have grown with the Company and hence, Azure is proud to be retaining its staff with various growth plans, both lateral and horizontal.

Azure has been also promoting its Managers to attend trainings, seminars and conferences within and outsideIndia, such that their enhanced knowledge and skills can be beneficial to both, the Manager and the Company.Azure is proud of its human asset, which is the lifeline of any call center.

 
 

The Azure team comprises of graduates and post-graduates, with experience level ranging from 6 months to 7 years in the client service/telephonic interaction industry.

Azure centers are located in Ahmedabad,Guangzhou, and Philadelphia, attracting global human resources. Hence, Azure can recruit executives versed in regional languages.Azure's Recruitment Department already has a database of a strong 200,000 candidates from various regions of India, China, US, and Kenya.

 
   
  • 100% of all transactions/calls made are recorded
  • Unit Testing and System Testing by Data QA team on the data by running it through different routines and programs
  • Data delivery at 5%, 20%, 50% and 75% project completion of projects for validation from client and early correction
  • Adherence to all federal, state and industry standards and guidelines including FTC, MRSS and ESOMAR
  • ISO 27001 certified processes with ISO BS 7799 Data Security Standard implementation
  • Dedicated Quality Control and Quality Audit teams for each process and domain Technology
Azure provides dedicated Process Management teams with the relevant experience and expertise for handling each client process. All Azure Process Management teams possess the following features:
  • Strong focus on processes and structure using comprehensive business modelers
  • High-end project management abilities, use of PERT, CPM and Six Sigma approach from project planning to delivery
  • Striving towards COPC compliance and International Quality Guidelines/Norms
  • Extensive Business Contingency and Disaster Recovery Model
  • Advanced SOP defined and documented for each project
  • Comprehensive 145 point checklist for voice and data quality assessment
  • Constant drive to upgrade and increase the skills of agents
  • Trainings and workshops conducted by industry experts
 
 
An Azureian is selected after rigorous rounds of written tests, group discussions, mock calls and personal interviews. The selection ratio at Azure has been 1/110 applications. The qualities prevalent in each Azureian are:
  • Conversational ability in English and other widely spoken Indian Regional Languages like, Hindi, Marathi, Kannada, Telugu, Tamil, Gujarati and Bengali.
  • Accent, Pronunciation, and Voice modulation
  • Graduation and certificate / relevant industry experience
  • Pro-activeness and Self-confidence
  • Responsible and Responsive
  • Alertness, Learning capability and Persistence
  • Tele-etiquettes
  • Dedication and hard-working
  • Approvable social interaction skills
 
 
Selected candidates undergo a 2-3 weeks of training in required skills and knowledge modules:

Two pronged training - specific to Inbound and Outbound Campaigns:

1. General Industry based and refresher training
  • Effective People interaction, Data Collection, Interviewing, Tele Marketing and Sales,
  • Phone etiquettes, Customer Service, Team Building, Inter personal skills, Accent neutralization for all.
  • Refresher training for groups to keep in pace with technological and other changes
  • Refresher training for individuals based on reports and identified weaknesses.
 
 

2. Campaign specific training

Before the formal launch of any campaign, an exhaustive Campaign Specific training is conducted for effective performance of the campaign on floor, over and above generic training Azure exercises different strategies for each campaign. Only on the completion of successful test module, a CSR is allowed to work on a particular campaign.

 
   
  • High-end Servers and Workstations from IBM and HP
  • High-end voice and data switches from Nortel and Cisco
  • Multiple International Routes via redundant IPLC, VcIPLC and VOIP circuits
  • Proven & Scalable Predictive Dialers for efficient outbound calling
  • US-end equipments housed NAP ofAmericas, one of the largest and best co-location facilities
  • Unified Threat Management Systems for IT security, Anti-virus/Spamming and Firewalls
  • Redundancy in Power Supply throughEnterprisePower Management Systems
  • Data backup using Heart-beat sync technology
  • 24 by 7 hands-on technical support

Since the transformation of data to usable information and information to applicable knowledge is crucial to the knowledge services industry, it is important to extract the right data and present it in the right format for analysis.

Here are some of the reports we generate:

Desk/CSR/Campaign/Service Reports

CSR Working Reports MIS Reports
  • Call Detail Reports
  • Agent – wise Login & Talk Time Report
  • Floor Attendance Report
  • Requirement-wise Reports
  • Problem specific Reports
  • Demographic Reports
  • Feedback Reports
  • Callback details
  • Product/service reports
  • Client specific customized reports

 
     
           
 
 
 
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