Azure Advantage

  • Azure manages clients and research around the world. With teams of staff on most continents we are able to deliver on projects in North America, Europe, Asia, South America, Africa and the Middle East
  • Azure is one of the largest one-stop-shop service providers globally with more than 12 years of experience spanning more than 2400+ research studies across Quantitative (Online, Telephone and F2F) and Qualitative research projects
  • With its delivery centers in the USA, Canada, Europe, Brazil, India and China and partners across the globe, Azure offers Global Reach and Local Knowledge to make all projects run smoothly
  • Long term relationships with partners across the world yield scalability, quality, rapid response on bids, and competitive pricing
  • 24*7 coverage
  • Preferred service provider to 7 out of the top 10 Global Market Research firms for their data collection and data processing requirements
  • 100% retention of Market Research clients since 2003
  • Over 4 million B2B surveys conducted with decision makers, senior executives, managers, key opinion leaders and other B2B respondents
  • Over 22 million B2C surveys conducted with consumers, special interest/respondent groups, HNIs and other B2C respondents
  • Experienced with data collection using various CATI, CAWI, CAPI platforms and tools
  • A rich process management heritage and strong links between our research and call center businesses gives Azure the distinct ability to apply process excellence to Market Research
  • Strong focus on processes and structure using comprehensive business modelers
  • High-end project management abilities, use of PERT, CPM and Six Sigma approach from project planning to delivery
  • Striving towards COPC compliance and International Quality Guidelines/Norms
  • Extensive Business Contingency and Disaster Recovery Model
  • Advanced SOP defined and documented for each project
  • Comprehensive 145 point checklist for voice and data quality assessment
  • Constant drive to upgrade and increase the skills of agents
  • Training and workshops conducted by industry experts
  • By leveraging our optimized delivery ecosystem, we are well positioned to accommodate client needs, data collection across platforms, interviewing tools and methodologies
  • We understand the markets we cover and can recommend the best approach to suit the local and cultural realities linked to international fieldwork
  • We constantly adapt and provide the most suitable methodologies and data solutions to generate actionable insights from varied audience types
  • Azure upholds a culture of quality, integrity and transparency
  • Employees are empowered to say “No” rather than deliver anything other than top-notch quality
  • 100% of the calls made are recorded
  • Unit Testing and System Testing by Data QA team on the data by running it through different routines and programs
  • Data delivery at 5%, 20%, 50% and 75% project completion of projects for validation from client and early correction
  • Adherence to all federal, state and industry standards and guidelines including FTC, MRSS and ESOMAR
  • ISO 27001 certified processes with ISO BS 7799 Data Security Standard implementation
  • Dedicated quality control and quality audit teams for each process and domain technology
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Global
  • Azure manages clients and research around the world. With teams of staff on most continents we are able to deliver on projects in North America, Europe, Asia, South America, Africa and the Middle East
  • Azure is one of the largest one-stop-shop service providers globally with more than 12 years of experience spanning more than 2400+ research studies across Quantitative (Online, Telephone and F2F) and Qualitative research projects
  • With its delivery centers in the USA, Canada, Europe, Brazil, India and China and partners across the globe, Azure offers Global Reach and Local Knowledge to make all projects run smoothly
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Scalable
  • Long term relationships with partners across the world yield scalability, quality, rapid response on bids, and competitive pricing
  • 24*7 coverage
  • Preferred service provider to 7 out of the top 10 Global Market Research firms for their data collection and data processing requirements
  • 100% retention of Market Research clients since 2003
  • Over 4 million B2B surveys conducted with decision makers, senior executives, managers, key opinion leaders and other B2B respondents
  • Over 22 million B2C surveys conducted with consumers, special interest/respondent groups, HNIs and other B2C respondents
  • Experienced with data collection using various CATI, CAWI, CAPI platforms and tools
+
Process
  • A rich process management heritage and strong links between our research and call center businesses gives Azure the distinct ability to apply process excellence to Market Research
  • Strong focus on processes and structure using comprehensive business modelers
  • High-end project management abilities, use of PERT, CPM and Six Sigma approach from project planning to delivery
  • Striving towards COPC compliance and International Quality Guidelines/Norms
  • Extensive Business Contingency and Disaster Recovery Model
  • Advanced SOP defined and documented for each project
  • Comprehensive 145 point checklist for voice and data quality assessment
  • Constant drive to upgrade and increase the skills of agents
  • Training and workshops conducted by industry experts
+
Flexible
  • By leveraging our optimized delivery ecosystem, we are well positioned to accommodate client needs, data collection across platforms, interviewing tools and methodologies
  • We understand the markets we cover and can recommend the best approach to suit the local and cultural realities linked to international fieldwork
  • We constantly adapt and provide the most suitable methodologies and data solutions to generate actionable insights from varied audience types
+
Quality
  • Azure upholds a culture of quality, integrity and transparency
  • Employees are empowered to say “No” rather than deliver anything other than top-notch quality
  • 100% of the calls made are recorded
  • Unit Testing and System Testing by Data QA team on the data by running it through different routines and programs
  • Data delivery at 5%, 20%, 50% and 75% project completion of projects for validation from client and early correction
  • Adherence to all federal, state and industry standards and guidelines including FTC, MRSS and ESOMAR
  • ISO 27001 certified processes with ISO BS 7799 Data Security Standard implementation
  • Dedicated quality control and quality audit teams for each process and domain technology