As a trusted, innovative leader in digital data collection and management, Azure has developed and refined a proprietary portfolio of innovative technologies designed to improve access, quality and value inherent in market research data.
DigiWalks™ allows respondents to virtually interact (in 360-degree views) with environments and products in a realistic fashion with actual images of the environment, not animations. Clients across a variety of sectors use DigiWalks™ to inexpensively measure reactions to potentially large investment ideas, resulting in extremely high ROI.
GALIOTM is our proprietary survey validation technology developed by Azure, which provides the needed confidence in the location and duration of each in-person survey event. By capturing and storing the GPS coordinates for, and duration of, each respondent interview, GALIOTM ensures that your in-person data can be trusted.
XurwayTM is Azure’s Data Acquisition Platform that allows seamless data acquisition globally through any data collection mode including phone, web, IVR and in-person approach. XurwayTM provides an easy-to-use scripting module that allows users to program surveys without the necessity of having programming or technical knowledge.