Client: A leading global Market Research agency
Geographies Covered: USA
- The objective of the research was to seek feedback from rejecters of NSAA Plans
Study methodology and specifics
- It was a combination study where Client wanted Azure to recruit respondents for IDIs and also conduct Quant surveys with the recruits.
- The target respondents were Consumers who rejected NSAA Plans.
- Azure’s operations team recruited respondents for IDI and at the same time delivered completes for the Quant survey.
- The project was completed and handed over to client with utmost accuracy and within in the schedule.